Care Industry Cosmetics

Shampoo with a special purple pigment for cleansing hair and eliminating yellowness on light hair. The shampoo contains a special purple pigment that neutralizes yellowness of bleached strands, increases their brightness, evens out the tone and improves color. It enhances the natural shine of hair, giving it icy white and cool platinum tones. Citric acid in the shampoo has powerful cleansing properties - it neutralizes excess oiliness, removes dandruff, exfoliates dead skin cells of the scalp, eliminates unpleasant odor and gives a light citrus aroma. Hydrolyzed proteins have pronounced strengthening and conditioning properties - they smooth strands, remove static electricity, facilitate combing and styling. Polyquaternium-10 is a cationic polymer with conditioning properties that removes static tension, facilitates combing and styling, makes strands smooth and well-groomed. Betaine is a natural amino acid - it maintains an optimal electrolyte balance in cells, prevents moisture evaporation, normalizes hydration levels, protects hair from drying out, brittleness, loss and adverse external factors. The shampoo thoroughly cleanses strands and scalp, removes all impurities, neutralizes oiliness, removes dandruff, frees scalp pores, relieves fatigue and stress. The shampoo not only cleanses hair, but also cares for it. It softens, nourishes and moisturizes strands, enriches them with vitamins, increases their elasticity and firmness. It also glues damaged scales, smoothes curls from roots to ends and improves their overall condition.